Fact-based
LOYALTY PROGRAM
HEALTH CHECK
In modern economies, more than 50% of companies run loyalty programs.
In the past a loyalty program was a differentiator - today it has become a mere commodity.
The following misconceptions are unfortunately widespread:
-
"Just the fact of having a program in place is enough to retain customers and meet their expectations!"
-
"Year-over-year growth comparison analysis is enough to prove the success of a program!"
What about your program?
At Loyalty Health Check, we believe that the true health of a program can only be demonstrated by screening its performance versus industry loyalty key performance indicators (KPIs) - taking into account industry specific aspects.
Select one of the options below to check the health of your program.
OUR TEAM
We are a group of dedicated international experts who are passionate about loyalty marketing. We help increase member engagement and improve your program ROI according to our expertise, know-how and experience.
We believe that improving loyalty programs is imperative and more than needed in today's competitive market.
LATEST ARTICLES
WHAT EXPERTS SAY
Paul Smitton
Loyalty Expert
There can be significant benefits from operating a successful loyalty program. And done well they can also be a significant cost item.
Is the cost-benefit equation right? This is an important question.
Similar to a car or a person, a loyalty program requires regular health checks based on industry standards and KPI comparisons - from the inside out.
Alexander Meili
Loyalty Executive
A loyalty program in itself is no longer a differentiator.
Almost every second company runs a program these days.
Are you sure that your program really works and is worth the investment?
Asha Mankowska
Marketing Expert
Customer loyalty is the holy grail of marketing.